Why Newsletters and Email?
Most companies or departments within larger companies benefit from sending a newsletter. Unlike a random website visitors to your site a subscriber has proven they are interested in your message simply by signing up. A smart newsletter leading to a smart landing page or website can benefit your business immensely. Over time it just gets better as you learn more from ongoing feedback.
Website Design and Content Management Systems?
A Content Management System (CMS) allows you or your employees to control the content on your website. We can create a website for you based on Wordpress Blogs. Wordpress started out as just a linear blog and were at the heart of blogging in the new internet age. What is happening now is that it can be used as a CMS. With a much smaller learning curve you can input your own content and move away from a website that is little more than a digital business card.
Strategy, Branding, Optimization & Statisitics?
Why are these grouped together? Well they are all dancing partners. Set a strategy to align with your goals, ensure strong messaging, optimize by using the right words (yes, SEO) and get a feedback loop going with web statistics. Your website is a living breathing thing. It needs to change and grow and mature realign itself and then do it again.
Putting it Together
If you already have a website, you can benefit from sending newsletters and optimizing your site. You maystruggle to know what options are available and whether you need these things as part of your business. One thing to keep in mind is that your website - with a clear message and leveraging of web technologies is YOUR 24 HOUR a day employee.
We provide the services below:
- Newsletter Creation
- Newsletter delivery
- Copy and Editing
- Wordpress Installation
- Wordpress customization
- Site Strategy and Planning
- Consultation for Larger CMS based sites
- Statistics packages
- Search Optimization
- Local Search Optimization
- Image creation and editing
- Site Updates